Thursday, October 8, 2009

Got Milk? Contest and Video Features

The Got Milk? ad campaign is working with Scholastic by hosting a video contest for California public high school students. The goal is to recreate scenes from the 20 minute short film White Gold Rock Opera: Battle for Milkquarious.

The video on the website defaults to the Standard Mode, but if you select the Competition Mode you can access several "extra features." These include interviews with the producer, cinematographer, production designer, costume designer, and editor.

The White Gold Rock Opera Video Contest (“Contest”) encourages public high school students between the ages of 14-18, in the state of California, to develop the most creative video recreating a got milk? scene as presented by the Sponsor. Ten (10) Finalists' videos will be posted online for the general public to vote for their favorite. Cash prizes will be awarded to winners' schools to be used towards enhancing the schools' arts education programs.

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